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Marketing

BBA Concentration

Marketing concentration courses — principles, consumer behavior, brand management, services marketing, and global marketing for BBA students.

Course Code
0414-124
Credits
3
Papers
10

Course Codes in This Hub

0414-124 0414-325 0414-326 0414-411 0414-412 0414-414 0414-415 0414-419

Question Papers

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0414-326 · Final
0414-326 – Global Marketing – Spring 2026 – Final
Spring 2026
0414-124 · Midterm
0414-124 – Principles of Marketing – Summer 2026 – BBA 70 – Midterm
Summer 2026 · Batch BBA 70
0414-124 · Midterm
0414-124 – Principles of Marketing – Summer 2026 – BBA 70 – Midterm
Summer 2026 · Batch BBA 70
0414-411 · Midterm
0414-411 – Service Marketing – Spring 2026 – Midterm
Spring 2026
0414-326 · Midterm
0414-326 – Global Marketing – Spring 2026 – Midterm
Spring 2026
0414-325 · Midterm
Consumer Behavior – Spring 2025 – Midterm
Spring 2025
0414-325 · Midterm
Consumer Behavior – Fall 2025 – Midterm
Fall 2025
0414-124 · Final
Principles of Marketing – Fall 2024 – Final
Fall 2024 · Batch BBA 66
0414-124 ·
Principles of Marketing Final _BS
Fall 2025 · Batch BBA
0414-124 ·
mid of principles of marketing-fall25_BS
Fall 2025 · Batch BBA 25

Notes

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Marketing Management Summer 25 | Mid Note
MKT202 – Marketing Management